We’re
Neuromarketing
Nerds
Nerds that Understand People
that Understand People
We live and breathe attention metrics, media/creative effectiveness, biometrics, psychophysiology, marketing/advertising research to provide our clients insights on how their audience feels & think.
Our mission is to create models that are scientifically-validated and theoretically driven.
Anything else is a disservice to our clients.
We realized that the way we’ve been taught to create campaigns—based on gut feelings or generic survey results—is for a world that no longer exists, where consumers weren’t flooded with thousands of messages daily.
We solved this with scalable
technology at an
affordable price.
We solved this with scalable technology at an
affordable price.
The team behind Moveris
Justin Keene, PhD
Justin Keene, PhD
Internationally-recognized media psychophysiologist and communication science theorist. Over 15 years of experience in market research using biometrics. He is the chief designer of the Moveris algorithms that drive both Capture and Analyze.
Eric Rasmussen, PhD
Chief Operating Officer
Media psychology and effects scholar, widely published in media, health, and psychology journals. Broad experience as a communication strategist in corporate, agency, and non-profit settings.
Richard Alires
Chief Financial Officer
Diverse experience as a senior sales executive in rapidly growing start-ups such as DisplaySearch and Current Analysis. Has spent the last two decades leading the sales teams of large, international market research firms.
Our plans & achievements
2015
With webcam data, we can track your facial expressions, see where your eyes go, and even get a glimpse into your thoughts. This, combined browser-based data collection and automated experiments, gives us the power to create ads that truly resonate.
2020
With webcam data, we can track your facial expressions, see where your eyes go, and even get a glimpse into your thoughts. This, combined browser-based data collection and automated experiments, gives us the power to create ads that truly resonate.
2022
With webcam data, we can track your facial expressions, see where your eyes go, and even get a glimpse into your thoughts. This, combined browser-based data collection and automated experiments, gives us the power to create ads that truly resonate.
Better Ad Conversion is a click-away
Start profiting from the most scalable, accurate and affordable ad performance data-collection method using our webcam browser-based biometrics lab services.